Toronto Star, february 24, 2007 by Erin Koyayashi

"There is a light bulb in a Livermore, Calif., fire hall that has been burning since 1901. Though the light bulb, named the Centennial light, isn't doing its part in conserving energy-- turned on and off only a few times in its lifetime--it is a product that defines the sales term "lifetime guarantee." It is built to last.

Koyayashi reports on the fact that things today are made to break and credits "planned obsolescence" who appeal to our fashion crazed nation.